When Examining Your Attribution Report, You Notice 85% Of Your Leads That Have Closed Into Customers Have Downloaded Your Introductory Ebook, But Your Sales Team Is Only Closing 1% Of Leads From Social Sources. How Do You Support Your Sales Team To Close More Leads From Social Into Customers?

• Ensure all leads from social sources are nurtured with the introductory ebook before speaking to sales.✔
• Devote more time to posting blogs on Facebook.
• Direct further resources for paid advertising on Twitter to spread your influence to additional channels.
• Connect with your sales team to coach them on their disconnect in closing the leads.

Answer for this Question

• Ensure all leads from social sources are nurtured with the introductory ebook before speaking to sales

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